About the Studio
Greenpoint Projects is the personal venture studio of entrepreneur Grant Lyons.
It’s a place where new ideas are explored, tested, and built into real businesses. Some projects are started independently. Others grow out of long-standing partnerships and collaborations.
Rather than focusing on a single industry, the studio follows opportunities that feel culturally relevant and economically sound, whether that means a cashmere brand, a home renovation company, a pop-up space, or a new concept still taking shape.
Each one begins here, as a simple idea worth testing.
